January 25, 2024

Tinder Breaks Up with Belarus


Tinder Breaks Up with Belarus
The Tinder app open on a phone. Focal Foto, Flickr.

On January 16, the American company Match Group took Belarus by surprise when it announced that its dating apps Tinder, Hinge, and OkCupid will exit the country on February 15, the day after Valentine's Day.

Tinder notified its users that, "As of February 15, if you’re located in Belarus, you won’t be able to use Tinder services or sign into your account." The app suggests that Belarussian love-seekers delete their accounts. Subscriptions that expire before Valentine's Day will not be renewable. Bachelors and bachelorettes will be eligible for a refund if their plans extend past February 15. Tinder encouraged its customers to use purchased features before the app departs, especially "Super Likes," which tells a potential match that a user is very interested in them.

Tinder did not say why it is leaving Belarus. Cultural expert and editor of Belarussian Yearbook Vadim Mozheyko told Deutsche Welle (DW) that operating in a "problematic region" is risky for the dating app's reputation. In addition, issues with payments, due to sanctions on Belarussian banks by the US, may have contributed to the decision to leave. Another red flag for Tinder was how Belarus's security forces has used the app to dig up dirt on its citizens and open criminal cases. 

In February 2023, Alexandra Rybchik was sentenced to two and a half years in prison for a picture of her at a protest found on her Tinder profile. Another man was fined for featuring a picture of the Lithuanian Pahonya emblem. "I don't think Tinder wants to see in the news that someone was arrested for a picture in their service," Mozheyko said, "and it is not entirely clear how the company should act correctly in this case: should they cooperate with authorities, human rights activists? In this case, it is easier to just walk away from the market."

So, how will Belarussians find love now? 

DW spoke to Belarussian Tinder users to get their reactions. Inessa, 27, recently found love on Tinder. She said she did not particularly care about Tinder leaving, but was hopeful local alternatives would soon emerge.

A 33-year-old man from Minsk disagreed. He was upset by Tinder's decision, because the platform made it easy for him to meet girls. But he saw a silver lining: "I saw that Russian celebrities were advertising some new application, just in time." Russian dating apps, such as Mamba, Tabor, and the Ukrainian-founded Pure, are popular in Belarus. But, if not, there's always good-old-fashioned real life.

Tinder and its sister apps left the Russian market on June 30, 2023.

You Might Also Like

Long, Long Repair
  • December 17, 2023

Long, Long Repair

It can take up to a year to get auto parts in Russia, due to Western sanctions.
Repression Impacts Lawyers
  • October 17, 2023

Repression Impacts Lawyers

A court in Moscow has ordered the arrest of lawyers representing Russian opposition politician Alexei Navalny, charging them with participation in an "extremist community."
Taken from Home to Belarus
  • July 24, 2023

Taken from Home to Belarus

Children from Russian-annexed Ukraine are being sent to camps in Belarus. Many don't return.
Like this post? Get a weekly email digest + member-only deals

Some of our Books

Survival Russian
February 01, 2009

Survival Russian

Survival Russian is an intensely practical guide to conversational, colloquial and culture-rich Russian. It uses humor, current events and thematically-driven essays to deepen readers’ understanding of Russian language and culture. This enlarged Second Edition of Survival Russian includes over 90 essays and illuminates over 2000 invaluable Russian phrases and words.

Fish
February 01, 2010

Fish

This mesmerizing novel from one of Russia’s most important modern authors traces the life journey of a selfless Russian everywoman. In the wake of the Soviet breakup, inexorable forces drag Vera across the breadth of the Russian empire. Facing a relentless onslaught of human and social trials, she swims against the current of life, countering adversity and pain with compassion and hope, in many ways personifying Mother Russia’s torment and resilience amid the Soviet disintegration.

White Magic
June 01, 2021

White Magic

The thirteen tales in this volume – all written by Russian émigrés, writers who fled their native country in the early twentieth century – contain a fair dose of magic and mysticism, of terror and the supernatural. There are Petersburg revenants, grief-stricken avengers, Lithuanian vampires, flying skeletons, murders and duels, and even a ghostly Edgar Allen Poe.

Marooned in Moscow
May 01, 2011

Marooned in Moscow

This gripping autobiography plays out against the backdrop of Russia's bloody Civil War, and was one of the first Western eyewitness accounts of life in post-revolutionary Russia. Marooned in Moscow provides a fascinating account of one woman's entry into war-torn Russia in early 1920, first-person impressions of many in the top Soviet leadership, and accounts of the author's increasingly dangerous work as a journalist and spy, to say nothing of her work on behalf of prisoners, her two arrests, and her eventual ten-month-long imprisonment, including in the infamous Lubyanka prison. It is a veritable encyclopedia of life in Russia in the early 1920s.

The Samovar Murders
November 01, 2019

The Samovar Murders

The murder of a poet is always more than a murder. When a famous writer is brutally stabbed on the campus of Moscow’s Lumumba University, the son of a recently deposed African president confesses, and the case assumes political implications that no one wants any part of.

Moscow and Muscovites
November 26, 2013

Moscow and Muscovites

Vladimir Gilyarovsky's classic portrait of the Russian capital is one of Russians’ most beloved books. Yet it has never before been translated into English. Until now! It is a spectactular verbal pastiche: conversation, from gutter gibberish to the drawing room; oratory, from illiterates to aristocrats; prose, from boilerplate to Tolstoy; poetry, from earthy humor to Pushkin. 

Steppe
July 15, 2022

Steppe

This is the work that made Chekhov, launching his career as a writer and playwright of national and international renown. Retranslated and updated, this new bilingual edition is a super way to improve your Russian.

A Taste of Chekhov
December 24, 2022

A Taste of Chekhov

This compact volume is an introduction to the works of Chekhov the master storyteller, via nine stories spanning the last twenty years of his life.

About Us

Russian Life is a publication of a 30-year-young, award-winning publishing house that creates a bimonthly magazine, books, maps, and other products for Russophiles the world over.

Latest Posts

Our Contacts

Russian Life
73 Main Street, Suite 402
Montpelier VT 05602

802-223-4955